2024-2025 Course Catalog and Student Handbook 
    
    Feb 05, 2025  
2024-2025 Course Catalog and Student Handbook

MKTG 2000 - Global Marketing


Prerequisite: Provisional Admission; MKTG 1100  
This course introduces opportunities and international strategies employed in the global marketplace. Topics include: the environment of international marketing, analyze international marketing opportunities, international market entries, design an international marketing strategy, and career paths in international marketing.  Contact hours: Class - 3, Lab - 0. Credit hours: 3 (E)