Small Business Marketing Manager Certificate

SB51

Program Description

The Small Business Marketing Manager certificate provides courses in the operation and management of small businesses, including marketing theory and the basics of planning for and operating a small business. Technical courses apply to the degree or diploma program in Marketing Management.

View the Small Business Marketing Manager Certificate Program Fact Sheet for additional information.

Employment Opportunities

Entrepreneur, small business manager, buyer, merchandise manager, department manager, sales representative, customer service manager, and display manager.

Curriculum

Essential Technical Courses (17 Credits)

FYES 1000 - First Year Experience Credit hours: 2
MKTG 1100 - Principles of Marketing Credit hours: 3
MKTG 1130 - Business Regulations and Compliance Credit hours: 3
MKTG 1160 - Professional Selling Credit hours: 3
MKTG 1190 - Integrated Marketing Communications Credit hours: 3
MKTG 2010 - Small Business Management Credit hours: 3

Total Hours: 17

Suggested First Semester classes:

FYES 1000 - First Year Experience Credit hours: 2
MKTG 1100 - Principles of Marketing Credit hours: 3
MKTG 1130 - Business Regulations and Compliance Credit hours: 3
MKTG 1160 - Professional Selling Credit hours: 3