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Apr 29, 2024
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2017-2018 Course Catalog & Student Handbook [ARCHIVED CATALOG]
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PHOT 2004 - Marketing for Photographers
Prerequisite/Corequisite: PHOT 2002
This course provides students with an introduction to marketing practices for photographers. Students identify the appropriate market for their style, aesthetic and chosen concentration and are guided toward effective strategies for their target audience. Course topics include branding, portfolios, reviews, marketing techniques & tools, websites, self-promotion, press releases and social media. Contact hours: Class - .67, Lab - 3.33. Credit hours: 2 (T)
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